Ready to explore the best Shark Tank Products? After all, these products have earned investments and the trust of legendary entrepreneurs in India!
After thousands of reality shows from all over the world, which mainly focused on artistic talent, finally came a show that encouraged entrepreneurs from all over the world to come up with innovations that make our lives easier.
Shark Tank India has been one of the most hyped shows in the Nation. And guess what, it deserves all the hype! As compared to the average TV show in India over the last 30 days, it had 8.9 times the audience demand during April 2024.
Before, it was hard to get noticed for startups, but now entrepreneurs can showcase their products to millions through Shark Tank. This show has been a game-changer for startups willing to thrive in the Indian market.
But it's not all sunshine and rainbows. Impressing Shark Tank India judges with their innovations is difficult as it needs sheer output validation by them. The judges decide on the spot if a product is good or not.
Here are the top Shark Tank products list worth buying in India in 2024, not just because they’re new and exciting; but because they have been tried, and tested, and are doing well in the market for a considerable time now:
Top 15 Succesful Shark Tank India Products Table
Here’s a table for a quick glance at the top 15 Shark Tank Products that have become successful in the Indian market you must try in 2024:
Category | Brands |
Fashion and Clothing | Quirky Naari, Bacca Bucci, Snitch, Very Much Indian, Bummer |
Health and Wellness | Auli Lifestyle, Perfora |
Tech and Lifestyle | Revamp Moto, Winston |
Food and Beverage | TagZ Foods, Skippi Ice Pops |
Sustainable and Ecofriendly | Bamboo India |
Innovative | Hammer Lifestyle, Nish Hair |
Special Mentions | Thinkerbell Labs |
Best Shark Tank India Products for Fashion and Clothing
Fashion and Clothing are niches we all want to keep experimenting with. But that also means looking for trustworthy brands that launch quality products. Well, Shark Tank makes it easy for us!
Here you go with the trending Shark Tank launches in the fashion and clothing industry:
Quirky Naari
Quirky Naari is a vibrant and innovative fashion startup based in Surat, Gujarat, founded by Aishwarya Bisht.
Launched to bring unique and personalized fashion to the Indian market, Quirky Naari specializes in creating custom-designed footwear and accessories that combine traditional craftsmanship with modern aesthetics.
Quirky Naari gained national recognition after appearing on Shark Tank India, seeking investment to expand its product line and enhance its brand presence.
Business Info
Founder: Malvica Saxena
Location: India
Focus: Fashion and lifestyle startup creating quirky footwear and apparel.
Funding: ₹35 lakhs for 5% equity from Shark Tank India.
Successful Product Line
Quirky Naari offers a diverse range of bespoke fashion products, each designed to reflect individual personalities and contemporary trends. Their product range includes hand-printed footwear, fashion accessories, and customized apparel including jackets, dresses, and more.
Key Features of Quirky Naari
Offers extensive customization options to ensure each product is unique.
Emphasizes traditional craftsmanship with hand-painted and hand-stitched details.
Combines modern fashion trends with quirky, playful elements.
Focuses on eco-friendly materials and sustainable production practices.
Bacca Bucci
Bacca Bucci is a footwear startup from Agra, Uttar Pradesh, founded by Aman Choudhary and Siddharth Choudhary on March 14, 2019.
They specialize in stylish and comfortable footwear, focusing on creating affordable luxury shoes. People who have used their footwear have a mixed opinion, depending on their expectations.
Bacca Bucci appeared on Shark Tank India, asking for ₹75 lakhs for 3% equity.
Business Info
Founders: Aman Choudhary and Siddharth Choudhary
Location: Agra, Uttar Pradesh
Focus: Stylish and affordable luxury footwear.
Funding: ₹75 lakhs from Shark Tank India.
Products Line
Bacca Bucci has launched both casual and formal footwear ranges:
Formal Shoes: Classics
Casual Shoes: Trending
Key Features of Bacca Bucci
Luxurious feel at an affordable price.
Ergonomic designs with superior cushioning.
High-quality materials for long-lasting wear.
Bummer
Bummer is an Indian startup founded by Sulay Lavsi in 2020. They focus on stylish, high-quality innerwear and loungewear for comfort, and durability. Customers appreciate the brand's modern designs and emphasis on superior materials.
The brand has successfully targeted the pain points of users concerning loungewear and innerwear. The founder says "the white section of the wardrobe" was in dire need of style and comfort together.
Sulay Lavasi, founder and CEO of the innerwear brand “Bummer,” recently raised Rs 9.25 crore ($1.1 million) in funding, gaining attention after a reprimand by Ashneer Grover on 'Shark Tank India.'
Business Info
Founders: Sulay Lavsi
Location: Ahmedabad, India
Focus: Stylish, high-quality innerwear and loungewear.
Funding: 9.25 Crores.
Succesful Products Line
Bummer has launched stylish and comfortable loungewear and innerwear for both men and women. This includes hipsters, boxers, briefs, pajamas, and more!
Key Features of Bummer
Premium materials for durability and comfort.
Trendy designs suited for everyday wear.
Focus on both fashion and function.
Style and Comfort together
Very much Indian
Very Much Indian is a fashion brand from Pune, Maharashtra, founded by Slony Gambhir in 2016. The brand specializes in offering a wide range of sarees that celebrate traditional craftsmanship while incorporating modern trends. They focus on sourcing directly from Indian weavers to deliver high-quality, authentic sarees.
Business Info
Founder: Slony Gambhir
Location: Pune, Maharashtra
Focus: Traditional and modern sarees sourced directly from weavers.
Funding: 50 Lakhs for 10% of the company by Namita Thapar and Aman Gupta
Succesful Products Line
Very Much Indian offers:
Sarees: Includes Paithani, Banarasi, Kota, Kalamkari, Maheshwari, Chanderi, Bandhani, and Kanjeevaram.
Fabrics: Pure silks, cotton silks, linen, and more.
Key Features of Very Much Indian
Authentic sarees directly from Indian weavers.
A diverse range of fabrics and styles.
Emphasis on traditional craftsmanship with a modern touch.
Snitch
Snitch is a Bengaluru-based men’s apparel brand founded in January 2019 by Siddharth R Dungarwal. Originally starting as a B2B company, Snitch transitioned to a direct-to-consumer (D2C) model during the COVID-19 pandemic to adapt and grow. The brand specializes in fashion-forward clothing for modern men.
Business Info
Founder: Siddharth R Dungarwal
Location: Bengaluru, Karnataka
Focus: Fashion-forward men’s apparel, offering a mix of trendy and classic pieces.
Funding: Bootstrapped with investment from founder's family.
Successful Products Line
Snitch offers a diverse range of men’s apparel like Shirts T-Shirts, Trousers, Jeans, Shorts, Co-Ords, and Boxers.
Key Features of Snitch
Trend-focused clothing for the modern man.
Transitioned from B2B to D2C to expand reach.
Offers both casual and semi-formal wear.
Significant growth in online presence and sales post-pandemic.
Best Shark Tank India Products for Health and Wellness
Coming to health and wellness products, these shark tank products have successfully proven their quality and demand in the market:
Auli Lifestyle
Auli Lifestyle, founded by Aishwarya Biswas, sells Ayurvedic products. Ms Biswas is from Kolkata, India, marketing Auli Lifestyle well all over the nation, thanks to Shark Tank India for the funds.
The products claim to have no harmful effect on the users and are made from Ayurvedic extracts. People have listed it among the top chemical-free products.
They initially asked for ₹75 lakhs for 4% ownership but agreed to give away 15% for the same amount.
Namita Thapar invested ₹75 lakhs in Season 1 Episode 12 of Shark Tank India.
Business Info
Founders: Aishwarya Biswas
Location: Various cities across India, including Kolkata, Delhi, Mumbai, and more.
Focus: Ayurvedic products that do not contain harmful ingredients.
Funding: ₹75 lakhs for 15% equity from Namita Thapar, Shark Tank India.
Successful Product Line
The retinol oil, Alpha arbutin Shea butter, mattifying gel, and Niacinamide Gold potion are among the top Auli Lifestyle products sold across India.
Apart from skincare and body, Auli Lifestyle has also launched its hair care line.
Key features of Auli Lifestyle
Products are made with high-quality, natural ingredients free from harmful chemicals.
Emphasizes eco-friendly packaging and sustainable sourcing of ingredients.
Focuses on overall wellness, not just topical skincare, promoting a healthy lifestyle.
Offers products tailored to specific skin types and concerns.
Perfora
Perfora is an oral care startup from Gurugram, Haryana, founded by Jatan Bawa and Tushar Vashisht on September 10, 2020.
They focus on premium, eco-friendly oral care products to enhance dental hygiene and promote sustainable living. The electric toothbrushes are hygienic, fast, and effective.
Perfora appeared on Shark Tank India, asking for ₹80 lakhs for 2% equity.
Business Info
Founders: Jatan Bawa and Tushar Vashisht
Location: Gurugram, Haryana
Focus: Premium eco-friendly oral care products.
Funding: ₹80 lakhs from Shark Tank India.
Successful Product Line
Perfora has launched great oral products including electric toothbrushes and natural toothpaste.
Key Features of Perfora
Focus on reducing plastic waste and using eco-friendly materials.
Products designed to improve oral health.
Advanced technology in oral care solutions.
Best Shark Tank India Products for Tech and Lifestyle
Why just beauty and fashion? Shark Tank Products in India have made their space in the technology and electronic industry too. Have a look at these Shark Tank India Tech Products:
Revamp Moto
Revamp Moto is an EV startup from Nashik, Maharashtra, founded by Jayesh Tope, Pritesh Mahajan, and Pushkaraj Salunkhe on January 23, 2021.
They make modular electric vehicles to help India’s small business owners and reduce pollution.
Revamp Moto appeared on Shark Tank India, asking for ₹1 crore for 1% equity.
Business Info
Founders: Jayesh Tope, Pritesh Mahajan, and Pushkaraj Salunkhe
Location: Nashik, Maharashtra
Focus: Modular electric vehicles for small businesses, promoting zero-emission transportation.
Funding: ₹1 crore from Shark Tank India.
Successful Product Line
They presented two main products: Revamp Mitra and RM25:
Revamp Mitra
The Revamp Mitra is designed for small businesses and offers various attachments like:
Panniers
Side rack
Back seat
Delivery basket
Food box
Modular shop
Folding table
Front rack
Key Features of Revamp Mitra
Battery swapping
Carries up to 200 kgs
Range of 140 kms
Top speed of 65 kmph
Requires registration
Revamp RM25
The RM25 is a low-speed electric scooter for easy mobility with attachments such as:
Back rack
Base plate
Food box
Panniers
Delivery cage
Key Features of Revamp RM25
Battery swapping
Carries up to 120 kgs
Range of 70 kms
Top speed of 25 kmph
Phone connectivity
No registration needed
Revamp Moto became the Runner-up at the Cleantech Open Global Forum 2021.
It was in the top 20 Upcoming EV Startups in India by Altair Start-up India Challenge 2021.
Revamp Moto is also recognized by the Department for Promotion of Industry and Internal Trade (DPIIT).
Winston
Winston is a men's grooming startup from Mumbai, Maharashtra, founded by Nirav Tanna and Amit Tanna on July 21, 2020.
They offer a range of grooming products aimed at modern men, focusing on quality and convenience. People are happy with the performance of the product - a tough to please category of product though!
Winston appeared on Shark Tank India, asking for ₹1 crore for 1.5% equity. It was awarded the Best Men's Grooming Startup at the India Grooming Awards 2021.
Business Info
Founders: Nirav Tanna and Amit Tanna
Location: Mumbai, Maharashtra
Focus: Quality grooming products for men.
Funding: ₹1 crore from Shark Tank India.
Successful Product Line
Winston offers men's grooming products like cordless electric trimmers [waterproof] and beard growth oils.
Key Features of Winston
High-grade materials and effective formulations.
Easy-to-use products designed for busy lifestyles.
A comprehensive range of grooming essentials.
Best Shark Tank India Products for Food and Beverage
Why leave on snacks and healthy munches when it comes to trying new products? here are the successful food products on Shark Tank India:
TagZ Foods
TagZ Foods is a Bangalore-based snack startup, co-founded by Anish Basu Roy and Utsav Agarwal. Launched to revolutionize the snacking industry, TagZ Foods specializes in producing premium, healthier snack alternatives with a focus on quality and taste.
TagZ Foods appeared on Shark Tank India, seeking investment to expand its innovative product line and reach a broader market.
Business Info
Founders: Anish Basu Roy and Sagar Bhalotia
Location: India
Focus: Crafting popped potato chips with 50% less fat, gourmet dips, and sustainable snacking experiences.
Funding: Raised $2 million in a Pre-Series A round led by 9 Unicorns, Dexter Angels, and other investors, Shark Tank India.
Successful Product Line
TagZ Foods offers a variety of gourmet snacks with an emphasis on being healthier and tastier options compared to traditional snacks. Their product range includes Popped Potato Chips, made using a unique popping technology rather than frying or baking, available in multiple flavors like Peri-Peri, Salt Trippin', and Masala Trekkin'.
They also offer International Dips to enhance the snacking experience, with flavors like Cheesy Marinara, Fiery Salsa, and Creamy Jalapeno. Additionally, their Popped Veggie Chips provide a healthier alternative made from vegetables, available in flavors like Chili Tango, Salt & Vinegar, and Cream & Onion.
Key Features of TagZ Foods
Their snacks are made without artificial preservatives, gluten, or trans fats.
Use of popping technology for making chips, which ensures lower oil content and calories compared to traditional frying methods.
Emphasis on eco-friendly packaging and sustainable business practices.
TagZ Foods has been featured in various media outlets for its innovative approach to snacking. It is recognized for its contribution to the healthier snacking movement in India.
Skippi Ice Pops
Skippi Ice Pops is a Hyderabad-based startup co-founded by Ravi Kabra and his wife, Anuja Kabra. Launched to revitalize the frozen treats market in India, Skippi Ice Pops specializes in producing natural, healthy, and fun ice pops.
Skippi Ice Pops made an impressive appearance on Shark Tank India, where they sought investment to scale up their production and distribution network.
Business Info
Founders: Ravi and Anja Kabra
Location: Hyderabad, Telangana
Focus: Ice popsicles (chuski) turned into a multi-crore business.
Funding: ₹1 crore from Shark Tank India.
Successful Product Line
Skippi Ice Pops offers a range of vibrant and flavorful ice pops, crafted with natural ingredients to ensure a healthy treat. Their product range includes Fruit-Based Ice Pops, Berry Blends, and Tropical Delights.
All the products have natural food ingredients and flavourful taste.
Key Features of Skippi Ice Pops
Made with real fruit juices, free from artificial colors, flavors, and preservatives.
Low in calories and free from added sugars, making them a guilt-free treat.
Designed for easy consumption, especially for children.
The desert can be stored at room temperature and then frozen before consumption, making distribution easier.
Sustainable and Eco-Friendly Shark Tank India Products
Moving to more conscious choices in life, let's see which successful Shark Tank India products have made it to our sustainable and ecofriendly list:
Bamboo India
Bamboo India is a Pune-based eco-friendly startup founded by Yogesh Shinde in 2016. The company aims to reduce plastic waste by offering sustainable and eco-friendly alternatives made from bamboo.
Bamboo India is committed to promoting a green lifestyle and environmental conservation through its innovative products.
Business Information
Founder: Yogesh Shinde
Location: Pune, Maharashtra, India
Focus: Sustainable and eco-friendly bamboo products
Funding: 50 lakhs for 3.5% equity share and 30 lakhs in debt from Ashneer Grover and Anupam Mittal, Shark Tank India.
Successful Product Line
Bamboo India offers eco-friendly products made from bamboo to replace plastic and non-biodegradable materials. Their range includes biodegradable Bamboo Toothbrushes with various bristle types for adults and children. They also offer eco-friendly Bamboo Earbuds with bamboo sticks and organic cotton tips, packaged in recyclable materials.
The reusable Bamboo Straws come with cleaning brushes for easy maintenance. Hair Bamboo Combs, available in different designs for various hair types, are also part of their collection. Additionally, Bamboo Gift Sets feature a range of bamboo products ideal for eco-conscious gifting.
Key Features of Bamboo India
Products are made from biodegradable bamboo, reducing plastic waste.
Commitment to environmental conservation through sustainable sourcing and manufacturing.
Continually developing new products to replace everyday plastic items.
Educates consumers on the benefits of using eco-friendly products.
Innovative Shark Tank India Products
Hammer Lifestyle
Hammer Lifestyle is a consumer electronics startup founded by Rohit Nandwani in 2019. The company specializes in fast-moving electronic goods (FMEG) such as wearables, audio gear, grooming tools, and accessories.
Hammer Lifestyle aims to provide modern, stylish, and high-quality tech products to consumers. Its revenue increased from ₹2.5 crores in FY 2019-20 to approximately ₹80 crores annually by 2023.
Business Information
Founder: Rohit Nandwani
Location: Kurukshetra, Haryana, India
Focus: Consumer electronics including wearables and audio devices
Funding: ₹1 crore for 40% equity from Aman Gupta, Shark Tank India
Successful Product Line
Hammer Lifestyle offers a wide range of tech products for modern consumers, including smartwatches with fitness tracking and customizable watch faces, fitness bands with long battery life.
They also make wireless headphones with noise-cancellation, true wireless earbuds, electric toothbrushes with multiple cleaning modes, efficient trimmers, fast-charging wireless chargers, and durable cables and adapters.
Key Features of Hammer Lifestyle
Continuously developing new tech gadgets to stay ahead of market trends.
Focus on delivering products with superior build quality and functionality.
Providing premium products at competitive prices to ensure accessibility.
Strong emphasis on customer service and after-sales support.
Nish Hair
Nish Hair Website
Nish Hair is a hair extension startup from Mumbai, Maharashtra, founded by Parul Gulati on July 7, 2017.
They offer high-quality, natural hair extensions and wigs, catering to women who seek versatile and convenient hair solutions.
Nish Hair appeared on Shark Tank India, asking for ₹1 crore for 2% equity. Nish Hair was also recognized as one of the top emerging beauty startups in India by the Indian Beauty and Hygiene Association (IBHA) in 2021.
Business Info
Founder: Parul Gulati
Location: Mumbai, Maharashtra
Focus: High-quality natural hair extensions and wigs.
Funding: ₹1 crore from Shark Tank India.
Successful Product Line
Nish Hair offers hair extensions and wigs for women. Their clip-in extensions are made from 100% natural human hair and come in various lengths, colors, and textures.
They are easy to apply and remove. Their wigs are customizable for different styles and needs, with a breathable, lightweight design and made from natural hair for a realistic look.
Key Features of Nish Hair
Use of natural, high-grade human hair.
Wide range of products for different styling needs.
User-friendly designs for easy application and maintenance.
Special Mention Shark Tank India Products
And yet some brands have thought out of the box, beyond the commercial canvas. Here are some Shark Tank products that deserve a special mention:
Thinkerbell Labs
Thinkerbell Labs is a Bangalore-based ed-tech startup founded by Aman Srivastava, Saif Shaikh, Sanskriti Dawle, and Surabhi Srivathsan in 2016. The company is known for developing Annie, the world’s first self-learning Braille literacy device, aimed at empowering visually impaired individuals.
Thinkerbell Labs has won several awards for innovation in education technology. It has been featured in global media for its impactful work in empowering visually impaired individuals. It has also been recognized by educational and technological organizations for their contributions to inclusive education.
Business Information
Founders: Aman Srivastava, Saif Shaikh, Sanskriti Dawle, and Surabhi Srivathsan
Location: Bangalore, Karnataka, India
Focus: Ed-tech solutions for visually impaired individuals
Funding: Thinkerbell Labs raised ₹1.05 crore from three sharks: Peyush Bansal (founder of Lenskart), Namita Thapar (executive director of Emcure Pharmaceuticals), and Anupam Mittal (founder of Shaadi.com and People Group).
Successful Product Line
Thinkerbell Labs primarily focuses on Annie, their flagship product designed to facilitate Braille literacy. Their offerings include:
Annie
A self-learning device that teaches Braille to visually impaired children.
Features interactive content, real-time feedback, and gamified learning experiences.
Educational Content
Comprehensive Braille learning modules compatible with Annie.
Includes lessons in reading, writing, and basic literacy skills.
Teacher Training Programs
Training modules for educators to effectively use Annie in their teaching.
Workshops and support materials to enhance teaching techniques.
Key Features of Thinkerbell Labs (Annie):
Annie uses audio-tactile technology to provide an immersive learning experience.
Designed to be user-friendly for young children and educators.
Can be used in schools, homes, and community centers to promote widespread Braille literacy.
Proven to significantly improve Braille literacy rates among users.
Where to Buy Shark Tank India Products?
You can buy maximum Shark Tank India Products on Amazon and Flipkart.
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Frequently Asked Questions On Shark Tank India Products
Which is the best product of Shark Tank India?
There are many successful products that have come out of Shark Tank India. However, a couple of the most notable ones are Auli Lifestyle, Quirky Naari, Hammer Lifestyle, and TagZ Foods.
What is the most successful Shark Tank deal in India?
One of the most successful deals in Shark Tank India was Hammer Lifestyle with an annual revenue between INR 1 crore and INR 100 crore.
What is the biggest success story on Shark Tank India?
One of the biggest success stories on Shark Tank India is Rag Z Foods. It has shown a 3x rise in success in securing a deal worth Rs 70 lakh for 2.75% equity.
What is a best-selling Shark Tank India Product?
Hammer Lifestyle is the most successful Shark Tank India product. It has an annual revenue between INR 1 crore and INR 100 crore.
A Wrap for the Top Shark Tank Products India
Shark Tank India has indeed been a platform of excitement and innovation, introducing a range of products that have made a significant impact on the Indian market.
Whether it’s health and wellness, tech and lifestyle, food and beverage, fashion and lifestyle, sustainable and eco-friendly products, or unique and niche offerings, there’s something for everyone.
